24th February was the day of the launch of Honor 7X and Honor 9 Lite in Pakistan, and it was launched in a star-studded event at Pearl Continental Hotel, Karachi. Honor Pakistan partnered with Invoi Technologies to bring these two amazing devices in Pakistan. On the occasion many famous celebrities of Pakistani showbiz industry were present, Media and Bloggers were also invited to the launch event.

Mr. Chris Sun, the Vice President of Honor in the Middle East and Africa during the launch event said, “Pakistan has immense potential since it is one of the fastest growing markets in the region. The good thing about this market is that 70% of the population is under 30 years of age and a true representation of Honor.”

Mr. Zeeshan, CEO of Inovi technologies said, “We have worked with Huawei in the past and this time we are excited to work with such a young and energetic brand. We are positive and hopeful as the product lineup is promising.

“Honor is bringing four smartphones in its product line in Pakistan, Honor 9 Lite, Honor 7X, Honor 9 and Honor 5C Pro”

Honor also displayed a cricket campaign casting Muhammad Hafeez, Shadaab Khan, and Rumman Raees as ambassadors.

Mr. Denis, the Country head of Honor Pakistan while talking to the media said that the company will work more with the local talent in order to be closer to the heart of their consumers.

“This will also open up the opportunity to put our contribution in the local media and advertising industry. Our approach is aggressive and we are very clear with the roadmap which we have decided with our local partners and hopefully, we will have good results from this market,” he added.

This event was widely discussed on all social media platforms as well:

TCV of Honor Pakistan

Live from the Event

First Look of Honor 9 Lite shared on Twitter

Here is the first look of #Honor9Lite #MaxYourBeauty at #HonorPakistan launch event pic.twitter.com/r7GZfK451U

— Pakistan PR (@pakprdotcom) February 24, 2018